The advantage of starting early
Those who start focusing on fall in August see up to 30-40% more sales than those who only start in September. After all, many customers start making fall plans earlier than expected.
Layout and presentations
Fall corners: Set up visual spaces where customers can get inspiration.
Houseplant expansion: Indoor plants are gaining in importance. August is the time to renew this range.
Storage and staging: Provide places where autumn plants can acclimatize before they arrive in the store.
Smart stock strategy
Early fall arrivals: Ornamental cabbages, chrysanthemums, and fall bloomers must be ready for peak season.
Indoor refresh: Renew indoor plants with attractive new varieties and sizes.
Spring starts now: Bulbs and spring bloomers are best planted in the fall.
Team training and knowledge sharing
Train your team about fall planting, ensure they can give advice and explain the range. Good product knowledge sells.
Marketing and promotion
Provide displays with information about fall planting, create handy planting calendars, and start email campaigns with early promotions.
Collaborate with PPExport
We know exactly when which plants need to be delivered for maximum sales success. Together, we coordinate delivery times with your schedule. Quality, timing, and the right assortment—that is our strength.
Make August your action month. Review your figures, plan your product range, and contact PPExport. The decisions you make now will determine your success well into the spring.
