Blogs

Read all the information about PPExport, interesting articles about the flower industry, and other relevant matters.

How to prevent lost sales in spring: managing availability and assortment

In spring, demand for flowers and plants increases rapidly, while availability often fluctuates. For many retailers and wholesalers, this leads to lost sales and last-minute adjustments to their assortment. In this blog, you’ll learn how to deal with shortages, respond faster to market changes, and maintain control over your product range.

Smart purchasing of flowers and plants for retailers and wholesalers

The flower and plant market is constantly evolving. Availability changes daily, prices fluctuate, and customers expect fast delivery. In this article, you will discover how retailers and wholesalers can purchase more strategically and gain greater control over availability, quality, and margins.

Buying flowers and plants — whether as a retailer, garden centre, or wholesaler — today requires more than simply negotiating a good price. Availability shifts quickly, prices move with the market, and customers expect immediate fulfilment.

In this blog, you will learn what to consider as a professional buyer when purchasing flowers and plants — from delivery reliability and quality to logistics and peak demand periods.

Maximizing margins: Smart wholesaling in August.

August offers garden centers and plant retailers unique opportunities to increase their profit margins, precisely because it is a transitional month. By purchasing smartly, you can have a significant impact on your results.

From Aalsmeer to your store: The journey of quality plants in August.

Transporting plants in August requires expertise, timing, and the right logistics network. At PPExport, we have more than 40 years of experience transporting plants from the world’s largest flower auction to garden centers throughout Europe, even during the challenges of the summer heat.

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